Overview

Report
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Connecting Shopify, advertising spend and conversion signals.

Performance

Daily revenue and sessions · hover for detail

Channel mix

Attributed revenue by ad network

Sources

Sessions, orders and revenue by traffic source
Source / mediumSessionsOrdersRevenue

Top campaigns

Revenue, spend and return on ad spend
CampaignRevenueSpendROAS

Top conversion paths

Attributable-observed journeys linked to orders through the checkout identity bridge · unlinked orders never fabricate a path

Attribution by model

How revenue credit shifts across the journey · switch the model above

How customers say they found you

survey
Post-purchase survey · the signal tracking alone cannot see

Recent orders

Latest attributed conversions with their source
OrderWhenSourceTotal

Daily delivery accuracy

Orders in the verified ledger beside conversions delivered to each platform, per day
DayOrdersGoogle AdsMetaGA4TikTok
Google delivers click and enhanced-match eligible conversions; Meta and GA4 deliver every paid order. Deliveries lag orders by up to 10 minutes.

Live activity

Raw events arriving from your store, last 2 hours

Recent deliveries

Every conversion sent to an ad platform, newest first
OrderDestinationStatusDetailSent

Ad platform connections

Managed destinations are configured by 121 Group; self-service destinations connect with your own platform credentials

Connect your website

Install the official Attributable integration for your website platform.
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WordPress

Available
First-party website tracking for WordPress, with privacy-bounded Gravity Forms lead delivery and optional signed WooCommerce paid-order events.

1. Download WordPress plugin2. Connect WordPress automatically

  1. In WordPress, open Plugins → Add New Plugin → Upload Plugin, then upload and activate the ZIP.
  2. Return here and click Connect WordPress automatically.
  3. Approve the connection in WordPress. Workspace credentials and tracking are configured for you.
  4. Visit your website once, then verify the installation above.
Advanced manual configuration

Shopify

Review pending
The production app and server-side tracking are built and tested. Public self-service installation becomes available after Shopify App Store approval.

BigCommerce

In development
No install button is shown until OAuth, Scripts API installation, order webhooks, uninstall cleanup and end-to-end verification are complete.

Workspace access

Add teammates who may sign in at app.attributable.ai/login. Attributable does not email them automatically.

Workspace settings

Business details used for reporting and installation guidance

Access activity

Latest workspace and team-management changes

Account data

Owner-only export and deletion controls. Exported files never include platform tokens or signing secrets.

Request workspace deletion
This creates a review request only. Nothing is deleted automatically. Type the workspace ID to confirm.

Connection checks

Read-only verification using signals Attributable has actually received in the last 24 hours

Recent events

Event types observed from this workspace in the last 24 hours

Recent deliveries

Destination responses observed in the last 24 hours

Cohort retention

Share of each monthly cohort that came back to buy again, by months since first order

Cumulative LTV

Average revenue per customer as their cohort matures

Ask your data anything

Plain-English answers grounded in your live attribution data. Ask about revenue, channel ROAS, campaigns, customer journeys or where to move budget next.

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